Reports

Document created by user.oxriBaJeN4 Employee on Sep 17, 2015Last modified by user.Yo2IBgvWqr on Jul 5, 2017
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One you have created and utilized E Shots and Banners, you can use the Reports menu to monitor the clickthrough and usage rates of these assets.

 

PIMS_Reports.png

 

The menu includes options for E Shot Click-throughs and Usage, as well as Banner Click-throughs and Usage.

 

Note:

 

Unique click-throughs rely on cookies being saved in the visitor's browser.

If a visitor has either cleared their browser cookies or the browser is not configured to accept or save cookies when any of the links (i.e. calls to action) are used in an E Shot, then this will count as a new unique click.

 

E Shot Click-Throughs

 

This report allows you to filter the collected data by Campaign, Prepared E Shots and Partner fields. Once selected, the displayed metrics are automatically adjusted:

 

Click_throughs.png

 

The Total Click Throughs and Total Unique Visitors are displayed at the bottom of the page.

 

E Shot Usage

 

The usage report can be filtered by Campaign. A summarized list of total usage count for the utilization of the E Shot can be expanded to display individual oragnization names.

 

Eshot_usage.png

 

Banner Click-Throughs

 

This report allows you to filter the collected data by Banner, Campaign and Partner fields. Once selected, the displayed metrics are automatically adjusted:

 

Banner_Click_Throughs.png

 

The Total Click Throughs and Total Unique Visitors are displayed at the bottom of the page.

 

Banner Usage

 

The usage report can be filtered by Campaign. A summarized list of total usage count for the utilization of the E Shot can be expanded to display individual organization names.

 

Banner_Usage.png

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